The unstructured data enablement layer, and the four ways in
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Insights, research and building with unstructured data
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Sharel Omer · Oct 13, 2026Money buys noise: your KPIs tell you what happened, a fraction of the data tells you why
KPIs tell you what happened. The why sits in a fraction of customer data, buried under ads, bots, campaigns, influencers and manipulation. How to find it.
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Sharel Omer · Oct 12, 2026Is Affogata only for gaming? Real insights from noisy data across 7 industries
Is Affogata only for gaming? No. How to bring cleaned customer conversation into your AI, plus one week of benchmark data across seven industries.
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Sharel Omer · Oct 9, 2026Real insights from noisy data, right inside your AI: what’s new in Affogata
What's new in Affogata: your AI on your data over MCP in Claude, ChatGPT, Gemini and Copilot, governance built in, and a first look at the Insights Model and the Governance page.
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Sharel Omer · Oct 9, 2026Player feedback tools compared: social listening vs voice of customer vs building your own
Social listening suites, voice of customer platforms, games-focused tools or building your own with AI: four approaches to player feedback compared on coverage, noise, evidence, access and governance.
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Sharel Omer · Oct 8, 2026The insights foundation for what you build next
Dependable insights your warehouse, tools and AI can all build on: same definitions everywhere, every insight traced to its posts.
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Sharel Omer · Jul 2, 2026Affogata Release Notes – June 2026
Our June update is packed. MCP Beta, smarter dashboard filters, in-app replies to players, and a brand new How-To Center to help your team move faster.
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