The gaming industry did not stay silent about the Russian army’s invasion of Ukraine. With fundraising efforts such as Fortnite's maker...

Art imitating life? Life imitating art? Or in the words of one commentator on Youtube: “It is not a graphic engine…this is art!” This was...

What does a Danish construction toys company that started in 1949 and a major American movie studio have in common? Well, apparently, a...

Check out our latest webinar hosting Chris Zerathe, a game expert with 16 years of experience on the webinar called: "The next big...

Leading subscription streaming service Netflix, ending 2021 with 221.8 million subscribers worldwide, is constantly looking to upgrade...

Netflix and Spotify changed the way consumers are paying for television and music. In recent times, it seems that more and more gaming...

User behavior stands at the center of evaluations done by companies to measure their performance. And this is no different for gaming...

Check out our latest webinar hosting Itamar Rogel, Affogata’s CPO and Co-founder on the webinar called: "don’t blame the players, blame...

As game designers ponder audience targeting for new games, players’ feedback can come to their rescue Focusing on best practices while...

Collecting coins in a video game is nothing new. In the ever-popular Nintendo’s Super Mario bros. video game series, coins can be found...

As more and more video game releases continue to hit the market in 2022, including Elden Ring which took six years to produce as well as...

Just how strong can a consumer’s voice be, with regards to a product, and is it able to affect the company which stands behind it? And...

Going the indie route is no different in many industries. Movies, music, theatre, news outlets, and of course gaming, all share the same...

At Affogata, we’re getting ready to attend the Game Developers Conference (aka GDC), one of the world’s biggest gaming conferences! After...

Those of you heading to GDC this year, convening in San Francisco, will network with colleagues and friends from an industry that...

Research and yet more research is what gaming production houses are conducting whenever developing a new feature or a whole new product....

Albert Einstein was once quoted that “life is just like a game. First you have to learn the rules of the game, then play it better than...

It seems that the old days of innocent video games are long gone. Even the pac man fever of the 80’s and the tamagotchi craze of the...

Just as 2021 draws to a close, it was a safe bet for “end-of-the-year” entertainment reports to announce “Squid Game”, which premiered on...

Here's another unusual trivia item: did a Canadian guy break the world record with a 145-hours of nonstop video game session? That's how...